Chris Aynsley

At the core of our businesses are the values of honesty and care. These values have guided our advice since 1962.


In the twenty-first-century life insurance is an extremely complex product. We put the needs of our clients' centre stage. This commitment, combined with our in-depth knowledge and expertise of the placement and management of commercial life insurance has earned our firm a nationwide reputation as an industry leader and innovator.




For well over 30 years Chris has advised clients ranging from the small self-employed contractor to the largest corporates, sports stars to managing partners in professional services. Chris's core focus remains unaltered: that no matter how complex the commercial insurance program is, its sole purpose is to protect the wealth and financial security of the affected family. 


Chris has received numerous industry awards and is often engaged by insurers to assist with product design and enhancements. He acts as an expert witness for a number of law firms on matters of disability claims and spends at least one day a week mentoring other life insurance advisers across New Zealand.


Chris is married to Jacquie and together they have 3 teenage children.